Digital Specialist

He angitūtanga: The opportunity 
Tātaki Auckland Unlimited is the economic and cultural agency of Tāmaki Makaurau Auckland. We are dedicated to enhancing our region's desirability as a place to live, work, visit, invest, and do business.

We have an exciting 12 month fixed-term opportunity to support our Content & Channels team, for a Digital Specialist – Content. This role will primarily focus on delivering content for Discover Auckland, which exists to enhance the visitor experience for Aucklanders and visitors alike.

For the Position Description, click this link. 

He kōrero mōu: About you 
In this role, you will be responsible for ensuring that the Discover Auckland content activities align with business objectives and user needs, ultimately increasing brand awareness through engaging experiences.  You will support the product development and roadmap to meet customer needs and commercial outcomes.

You will work closely and collaboratively with business units and external suppliers to develop and implement the content strategy.

To succeed in this role, you should have:

• Experience in creating digital content that drives high engagement.
• Experience in reviewing, modifying and executing a content strategy to deliver on business objectives.
• Knowledge of SEO to understand and identify customer needs for optimising content.
• Proficiency in channel management, including website, eDMs, and social media campaign management
• A passion for measuring and analysing the effectiveness of content marketing efforts across our channels.
• A drive to achieve outcomes, motivated by results and goals.

Qualifications include a preferred tertiary degree in a relevant subject or field such as digital marketing, marketing, or communications. Additionally, a minimum of 4-5 years of experience working in a busy marketing or digital team as a digital marketer, content manager, web writer, or content editor is preferred. 

Ngā āhuatanga kei a mātou: What we offer
So, what's in it for you? Well, you will be working for an exciting organisation that embraces diversity and has a culture that will be built on trust and valuing individual contributions as well as:
 

• Flexible working
• Working with a team of dedicated and respected experts who share a passion for making a difference
• Contributing to Auckland's growth and development by ensuring the right outcomes are achieved for the region
• An ever-growing availability of discounts and partnership benefits. For a snapshot of these please click here: Benefits

Tono mo te mahi: To Apply
You also get to contribute to Auckland’s growth, enriching cultural and economic life in Tāmaki Makaurau by creating and sharing experiences and opportunities.  If you have a genuine desire to be part of the journey in creating a wonderful experience and positive outcome for Auckland, then please apply now by submitting your CV and cover letter expressing your interest!  All applications must be made online.
 

Applications close 1 December 2024
 

Tātaki Auckland Unlimited is an equal opportunity employer (EOE) and we are committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at the time of application to assist you through the recruitment process.