Social Media Specialist

He angitūtanga: The opportunity

The opportunity has arisen to join Auckland Libraries’ Online Engagement team as a Social Media Specialist, with a strong focus on video and content creation. This is a hands-on, creative role where you’ll take ownership of producing high-quality, engaging content across our social media channels. From concept through to execution, you’ll turn ideas into compelling stories that connect with Aucklanders and showcase the impact of our libraries, programmes and services.

A core part of this role is video production. You’ll capture and create content using both professional equipment and smartphone, and transform it into polished, high-performing assets tailored for each platform. You’ll play a key role in growing our presence across YouTube, TikTok, Instagram and Facebook, balancing always-on content with campaign delivery. Working as part of a collaborative and supportive team, you’ll help shape our social media strategy, bring fresh ideas, and continuously optimise content using insights and performance data.

To view the position description, please click here

He kōrero mōu: About you

You’re a creative storyteller who understands how to engage audiences in a fast-moving digital world. You’re confident behind the camera and in the edit suite, and you know what makes content perform across different platforms.

We are looking for someone who:

• Brings strong video production skills – confident filming, editing and producing high-quality short-form and long-form content
• Has experience managing and growing social media channels, with a good understanding of platform trends (especially TikTok, Instagram and YouTube)
• Can develop and deliver content aligned to a clear strategy, balancing creativity with performance outcomes
• Is confident using data and insights to optimise content and inform decisions
• Has excellent planning and project management skills, able to manage multiple pieces of work at pace
• Is collaborative, adaptable and comfortable working with a wide range of stakeholders
• Brings a positive, can-do attitude and takes pride in delivering work to a high standard
• Demonstrates strong written and communication skills
• Has an understanding of Te Ao Māori values and principles
• Has a full, clean NZ driver licence

You’ll ideally bring several years’ experience in a social media or digital content role, with a proven ability to create engaging, high-performing content.

Ngā āhuatanga kei a mātou: What we offer 

We offer a welcoming and supportive team, and a community that values the library as a welcoming community space. Here you’ll have an opportunity to grow your career within the Auckland Libraries team and Auckland Council. At Auckland Council, you will join a dynamic, supportive environment where your mahi (work) will directly impact the lives of over 1.7 million Aucklanders. We offer flexible working conditions, a focus on well-being, and a culture of continuous improvement.

We are proud to be recognised for our commitment to diversity, equity and inclusion. We are accredited by GenderTick, a signatory of the Pride Pledge. These commitments reflect our ongoing efforts to create a workplace where all staff feel valued, respected, and empowered to thrive. 
Together, we can create a Tāmaki Makaurau we can all be proud of.

Additionally, as part of our Auckland Council Group, you will gain access to many benefits and discounts including:

• Option to buy an additional week’s annual leave
• Four weeks annual leave, plus an additional week after five years
• Additional day of leave for community activities
• Discounts on attractions such as the Maritime Museum, Auckland Zoo & Auckland Art Gallery
• Discounted Health & Life Insurance Policies
• Flexible and supportive work environment
• 3.5% KiwiSaver on top of your salary

As part of our organisation, please view a range of our: benefits

Tono Mai: Apply Now!
Application close date: 6th May at 11.59pm

Salary: $76 - $89k per annum, based on skills & experience, plus 3.5% kiwisaver

Auckland Council is an equal opportunity employer (EOE) and we are committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at the time of application to assist you through the recruitment process.